To be clear, I don't think this is widespread media sentiment. It's something part of the media covering LSU is trying to drum up and it has support among some rather stupid LSU fans. What I have a problem with is the argument they are trying to make, which is that the SEC unfairly favors Alabama and the further stupidity that adding a second rotating game somehow keeps Georgia and the like from showing up on a schedule.
They don't complain when they go play the Sugar Bowl in New Orleans. They don't complain when they drew Kentucky on their rotating schedule. They're just whining because they like to whine.