I understand the point, but given the QB bias and defensive player bias, he does deserve to be in the discussion. It isn't just that he's the only QB in a major conference with an undefeated season, it goes beyond that.
Hurts leads the SEC in rushing TDs. Now, stop and think about that a second. Didn't the SEC have Heisman candidates at the position coming into the season? And it's Hurts who has the most TDs? Then look over at passer ratings. Hurts is third in the SEC. He's behind Chad Kelly, who is out for the season and at one point whose name came up for the Heisman. The only other guy he's behind is Sean White, who has less yards, less touchdowns, less attempts (but more sacks). Hurts statistically speaking is one of the better passers in the SEC as well.
Then there's the leadership aspect, and there's no question Hurts is elite in that regard. He's also come up big in a couple of games when Alabama needed him. Now, do I think he's going to win the Heisman? No, I don't. But, if he can pad his stats and have a couple of good games, is there any question in my mind that he deserves to go to New York? No, there is not. And I add this. If Louisville loses again, and if Hurts finishes strong there's going to be a case to be made for his winning the trophy.