Saban is able to return the Crimson Tide to its former glory, he’ll quite literally more than pay for himself. From July 1, 2005 to June 30, 2006, the football alone brought in more than $44 million. Indeed, football at successful programs like Alabama’s not only pays for itself, it helps pay for all the other sports programs on campus and pours millions into the school’s academic scholarship funds.
College football is a multi-billion dollar business and coaches command millions on the open market. Indeed, Saban actually took a pay cut when he came to Tuscaloosa. Because hiring a great coach is the fastest way to build credibility and aid recruiting, there is intense competition that spans the college and pro community.