Quite frankly, this is beyond embarrassing for UGA. It exposes the entire chain of command, from the President of the university all the way down to the assistant coaches, for their utter inability to run a program, hold players (and themselves accountable), and do what is necessary to right the situation.
They will not be able to command an ounce of respect until there's a major housecleaning, top to bottom. If I were a major donor to UGA I'd be doing everything I could do to get my peers to shut down the money flow in an effort to force a change. Won't happen, but surely someone somehow will find a way to stop the bleeding for UGA.