2023 Hollywood labor disputes (WGA and SAG-AFTRA strikes)

I can’t say the whole strike thing matters to me at all at this point. I used to watch tons of tv and went to the movies frequently , but I just watch old stuff now. Streaming has made so much old content easily accessible that I don’t need anything new to be entertained for the rest of my life.
 

This is sort of related to the topic.

Robin Williams’ daughter is complaining that someone is using AI to create images of her father for some project. Also, Tom Hanks is saying his image is being used to advertise a dental plan.

How is this even legal? How can you use a living person to advertise their product without their consent? In Williams case, it would seem his estate (or whoever owns his rights) should have to approve it.

I don’t fully understand what is being done with Williams or Hanks, but it just seems wrong to me. I also don’t understand entertainment law and contracts, does being in a movie mean the studio can take your image and do what they want with a totally different movie? Did Williams sign away rights for technology that didn’t even exist when he was alive?

Years ago, someone took an image of Fred Astaire from a movie and made it look like he was dancing with a vacuum cleaner and someone else used John Wayne to sell beer. Both were long dead when the commercials were made. Creepy, but those were cuts directly from a movie each had made so I suppose the studios owned the clips of Astaire and Wayne they leased to the advertisers. I recall it caused a stink at the time but this is a whole new level.
 
Of course it's wrong - if we don't have control over our own likeness, we don't have control over anything.

After death, the estate generally owns the rights to an artist's NIL - some don't care if their family uses their NIL to continue to make money after they die, some do.

This is precisely why this has to be addressed now - it's bad enough that we have huge amounts of people on the planet who don't even recognize intellectual property or NIL (china) but if we don't do something to arrest this theft here, we'll see the death of the arts that we love.
 
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I looked into the Astaire case. His much younger second wife owned the rights to his image and sold them to the vacuum cleaner company. She said he had done other commercials and would have been OK with it.

His daughter by his first wife (who had died years earlier while married to Fred) was upset by it. So it could have been a stepmother/stepdaughter issue at play. Astaire was married to the second wife until he died and she is still living.

I can imagine things like this can get sticky when dealing with multiple heirs.
 
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Hollywood can't control everything, even with these new labor deals. They have no control over foreign films and advertisers. They don't have a lot of control over US advertisers. So these new contracts are great from a movie/TV show perspective but, there is still plenty of battles ahead for NIL as AI and deep fakes continue to improve. It's going to take congressional action to tighten NIL laws and regulations but, they can't even keep a speaker in the chair so, good luck on that front.

How an AI deepfake ad of MrBeast ended up on TikTok (yahoo.com)
 
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Of course it's wrong - if we don't have control over our own likeness, we don't have control over anything.

After death, the estate generally owns the rights to an artist's NIL - some don't care if their family uses their NIL to continue to make money after they die, some do.

This is precisely why this has to be addressed now - it's bad enough that we have huge amounts of people on the planet who don't even recognize intellectual property or NIL (china) but if we don't do something to arrest this theft here, we'll see the death of the arts that we love.
And sometimes, the wishes of the deceased are ignored, as happened with Charles Schulz. He wanted "Peanuts" to die with him. His heirs thought otherwise. The fact of the matter is that the law has not yet caught up with the technology (not the first time). I predict we'll see statutes start to appear to control the situation...
 
It's over - won't know the details until later this week but it looks like the studios came together and answered the call here. Waiting to hear more from friends in the industry.


In the meantime, I'm thrilled that so many people can now get back to work - the strike is estimated to have cost $6.5B to California alone!
 
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It's over - won't know the details until later this week but it looks like the studios came together and answered the call here. Waiting to hear more from friends in the industry.


In the meantime, I'm thrilled that so many people can now get back to work - the strike is estimated to have cost $6.5B to California alone!
I felt bad for all the behind the scenes people that make everything tick. The camera operators and the like were the ones getting hosed here. I really didn't care about the actors much at all even the lower level ones.
 
It's over - won't know the details until later this week but it looks like the studios came together and answered the call here. Waiting to hear more from friends in the industry.


In the meantime, I'm thrilled that so many people can now get back to work - the strike is estimated to have cost $6.5B to California alone!
wow. i imagine when all is said and done, georgia will have take a big hit as well.
 
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