News Article: WSJ: NBA TV contracts at $76B for 10 years; Player salaries at $100m/yr

[BamaNation]

NBA Nears $76 Billion TV Deal, a Defining Moment for Media and Sports
Advanced talks with NBC, Amazon and ESPN spotlight the staggering value of sports rights and could portend industry changes
...
Now, with negotiations progressing as the Boston Celtics and Dallas Mavericks prepare to face off in the NBA Finals, the league is on track to score big: It is closing in on deals with NBC, ESPN and Amazon that would bring in about $76 billion in media revenue over 11 years, people familiar with the discussions said.

https://www.wsj.com/business/media/nba-nears-76-billion-tv-deal-a-defining-moment-for-media-and-sports-4e8d762c

Is This America’s First $100 Million-a-Year Athlete?
NBA stars are on their way to nine-figure salaries. And it might happen sooner than you think.
...
[Michael] Jordan brought home $94 million. By the time he retires, [Lebron] James will have banked more than $500 million in salary, the most of any basketball player in history. Luka Doncic, the 25-year-old star of the Dallas Mavericks, can make that money look like pocket change.
...
NBA salaries are getting so bonkers that he [Doncic] could soon be making $100 million in one season—which means Doncic would make more in a single year than Jordan made in his entire career.

https://www.wsj.com/business/media/nba-nears-76-billion-tv-deal-a-defining-moment-for-media-and-sports-4e8d762c

 

[Bamabuzzard]

I thought viewership on the NBA was down. Apparently, a ton of eyes are watching for these types of deals to be on the table.

 

[BamaNation]

I haven’t watched more than a handful of minutes of an NBA game in over a decade. Comparing viewership per game the NFL dominates with 10x the viewers … even though there are 5x as many games in NBA. So using the latest TV contract math, NFL should be well over $150 billion/10 yrs. (NFL finished new contract negotiations for its media rights deals for $110 billion over 11 years in March 2021)

 

[DzynKingRTR]

heard on the radio driving home that most of the NBC games will be on Peacock

 

[dtgreg]

I thought viewership on the NBA was down. Apparently, a ton of eyes are watching for these types of deals to be on the table.

Gambling. It's always gambling. No one watches UFL for the "sport".