Friedman said she worries that authors will be stuck playing whack-a-mole to identify AI generated fakes.
“What’s frightening is that this can happen to anyone with a name that has reputation, status, demand that someone sees a way to profit off of,†she said.
The Authors Guild has been working with Amazon since this past winter to address the issue of books written by AI, Rasenberger said.
She said the company has been responsive when the Authors Guild flags fake books on behalf of authors, but it can be a tricky issue to spot given that it’s possible for two legitimate authors to have the same name.
The group is also hoping AI companies will agree to allow authors to opt out of having their work used to train AI models  so it’s harder to create copycats  and to find ways to transparently label artificially generated text. And, she said, companies and publishers should continue investing in creative work made by humans, even if AI appears more convenient.
