The University campus and the city of Tuscaloosa as a whole have changed immensely. The change started in the late 90s, and accelerated in the mid-2000s.
In every measurable way, the University experience is light years better than ever before. Classrooms are better, better equipped, and much more professional. Labs are world class. The Shelby Engineering Quad has world class affiliations with all sorts of governmental agencies.
Student housing is far far better -- more spacious, more tech-capable, and generally nicer. Off-campus housing is off the charts better than it was before.
The Strip is even better in that security is greatly improved. Off-campus entertainment options in downtown Tuscaloosa are far greater.
The downside to all this is that it's lost some of the college-town feel. Those ramshackle bungalows between University Boulevard and 15th Street are long gone, replaced with corporate-type student housing and gameday condos. The shabby-chic places we frequented and lived in are likewise long gone. Traffic is worse and parking is harder.
What was Denny Stadium, then Bryant-Denny, and now Saban Field at Bryant Denny Stadium, is a palace compared to what it was pre-1988. It holds almost double the crowd it did in Bryant's second heyday in the 70s, and is well over twice the size.
The downside is that it's far out of scale with the surrounding structures. Looks kind of like an alien civilization beamed down its headquarters.
All of that stems from the partnership between Robert Witt and Nick Saban. Winning certainly helped, but it wasn't the whole story.
The short version is:
-- The State of Alabama doesn't fund higher education at anywhere near the level needed to sustain, let alone build, the current educational infrastructure.
-- College education is a high fixed cost / low marginal cost proposition. IOW, it costs several boatloads of money to build the buildings, outfit the classrooms, run libraries, hire faculty, outfit labs, build residence halls, dining facilities, etc., etc., etc. That's the high fixed cost.
But once all the stuff is in place, it doesn't cost much at all to put one more student through the system. That's the low marginal cost.
-- The key to success in a high fixed cost / low marginal cost business model is top line revenue.
-- Out of state students pay over double the tuition of in-state students.
-- Robert Witt gave up trying to get the buffoons in the State Legislature to help. So he started recruiting OOS students precisely because of the enhanced revenue they represent.
-- And in the most brilliant move I've seen in higher educational administration, he not only quit fighting the Athletic Department (as every president after Frank Rose had done), but embraced it.
-- Witt recognized that athletics are what a GBA 490 student will call a "distinctive competence." Something the University of Alabama does exceptionally well, but takes decades to build, and is therefore extremely difficult for a competitor (another college) to replicate.
-- So he levered athletics in student recruitment, especially OOS student recruitment.
-- And he got a break when the GOAT came to coach Alabama football in January of 2007.
Enrollment skyrocketed, much of it lucrative OOS students. Revenue likewise skyrocketed. Witt used the money to fund massive campus construction, scholarships for academically accomplished students, and hire more accomplished faculty.
All that led to a self-reinforcing spiral upward. The net result is that the campus, the educational experience, and the city of Tuscaloosa are far better now than they've ever been.