Video game coordinators is what I call them. I have seen them in my work. They can talk up a storm, word salad you into asking for mercy, but cant get anyone to follow their lead.
Another thing: Steele “connects” with players. They “get him”, love him and will run through a wall for him.
I’m not so sure Gol*ing was ever to make that connection. Teaching is one thing. Having the ability help the player process those teachings to where it becomes “automatic” for them is another. Steele seems able to do this.